Pre-Launch Keyword Research for Startups
This is a thorough keyword research process you can use if you’re starting a business or even if you’re just starting a new niche site. This process, by design, costs $0 (no paid tools besides Microsoft Excel). The Approach When doing keyword research for a new site, you have to accept that you know a whole lot of nothing. You can gather search data from keyword research tools, but it is going to be relatively inaccurate. Google’s keyword tool, for example, is incredibly inaccurate on a per keyword basis. Precision is...
read moreI’m Back!
As you might have noticed, I haven’t published a new post here in about eight months. I’ve been busy with other projects, most notably my new business which will be launching in this summer: Support Dash. Support Dash is a customer support web-app for WordPress theme & plugin providers. I know this may not be a product you’re personally interested in, but if you have any friends or colleagues that you think would use Support Dash, please tell them about it! I’ve got plenty of SEO work ahead of me, so I’ll...
read moreSEO Spyglass Review
SEO Spyglass is my favorite tool for checking backlinks. I’ve talked about it a few times on the site so I figured it was time to write a review. The desktop application can be used to find backlinks leading to your site, or to discover your competitors links. If you’re not sure how that’s helpful, I’ll run through some practical strategies in a moment, but first… SEO Spyglass does a FANTASTIC job of finding links Want to see what I mean? Take your website’s URL and run it through Backlink Watch, Open...
read moreIncrease Youtube Video Rankings with Satellite Channels
This is a technique that I came up with to make my Youtube video rankings higher in the Youtube and Google search results. The idea is to upload a video to Youtube targeting a keyword of your choice. Next, create what I call a “satellite channel” and optimize the channel entirely for that one keyword. The purpose of this channel is not to rank for your keyword, but instead to boost the rankings of the video on your main channel. Before I go any further, here’s an example of how I used this technique to get the number #1...
read moreHow I Got 6,000 Links in 1 Hour
Believe or not, I am going to show you how I got 6,000 links in under an hour (without spamming). And it’s actually quite easy… Websites come and go online. Webmasters build sites and grow their audience, and sometimes they stop for one reason or another and abandon their web property. When this happens, there is a cheap (or sometimes free) domain available that has years of hard-earned links already leading to it. You can find these expired domains and use a simple 301 redirect to pass all of the link juice to your site...
read moreThe SEO Post You NEED to Read
Ranking websites requires lots of complex knowledge and link building skills. Or does it…? If you’re a blogger or a small business owner who can’t afford professional SEO services or spend hours on SEO, this is what you need: Content and connections. Here’s your two step audit for moving your site forward: Only Big Sites Get Natural Links? Sites with exceptional content get links and recognition. You don’t need tons of traffic already to get the ball rolling you just need the right attention. As I said in...
read more5 Killer Link Baiting & Viral Marketing Posts
Link baiting is a white-hat link building technique. In short, it involves creating an exceptional piece of content (blog post, video, infographic, etc.) and promoting it through social channels to make it go viral. This results in links and traffic. Here are five of my favorite posts on building links with link bait: 1) 7 Viral Marketing Strategies to Get Massive Traffic Spikes Jason Acidre provides 7 usable techniques for creating content with viral potential. The post includes techniques for scaling up the link bait and increasing...
read moreTiered Link Building with Guest Blogging
Tiered link building is synonymous with link spam. For those who don’t know, tiered link building is building backlinks to your backlinks. Usually these are low quality links such as profile links, social bookmarks, RSS links, and article directory links that lead to crappy web 2.0 properties which then link directly to the main website. However, tiered link building can also be white-hat. For example, I didn’t build but rather naturally acquired a few very high quality tiered links from guest blogging. I wrote a guest post...
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